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User Experience Revolution (Smashing eBooks)

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Do you feel like the only person at your company who understands what a huge competitive advantage a good user experience provides? Are you frustrated that your management team doesn’t see the value of creating great user experiences? Do you struggle to convince colleagues to approach projects from a users perspective? Many companies try to create a great experience for c Do you feel like the only person at your company who understands what a huge competitive advantage a good user experience provides? Are you frustrated that your management team doesn’t see the value of creating great user experiences? Do you struggle to convince colleagues to approach projects from a users perspective? Many companies try to create a great experience for customers. But few are willing to make the changes required to deliver on that promise. In fact most don’t even realize just how bad their experience can be. This eBook is for anybody passionate about user experience, but who is in a company that needs an extra push. You might be a designer, marketer, content specialist or any one of many jobs concerned about user experience. You don’t need to be a manager, although you might be. You don’t need to be an expert in user experience. You just need a willingness to challenge the way your company does things and be relentless at putting the user first. Table Of Contents Chapter 1: Getting real about user experience design Chapter 2: How to sell the benefits of user experience design Chapter 3: Create customer experience evangelists Chapter 4: Raise the profile of the customer Chapter 5: Get managerial support Chapter 6: Develop a proof of concept Chapter 7: Establish better working practices Chapter 8: Transform the organisational culture Chapter 9: A vision of a UX-focused company


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Do you feel like the only person at your company who understands what a huge competitive advantage a good user experience provides? Are you frustrated that your management team doesn’t see the value of creating great user experiences? Do you struggle to convince colleagues to approach projects from a users perspective? Many companies try to create a great experience for c Do you feel like the only person at your company who understands what a huge competitive advantage a good user experience provides? Are you frustrated that your management team doesn’t see the value of creating great user experiences? Do you struggle to convince colleagues to approach projects from a users perspective? Many companies try to create a great experience for customers. But few are willing to make the changes required to deliver on that promise. In fact most don’t even realize just how bad their experience can be. This eBook is for anybody passionate about user experience, but who is in a company that needs an extra push. You might be a designer, marketer, content specialist or any one of many jobs concerned about user experience. You don’t need to be a manager, although you might be. You don’t need to be an expert in user experience. You just need a willingness to challenge the way your company does things and be relentless at putting the user first. Table Of Contents Chapter 1: Getting real about user experience design Chapter 2: How to sell the benefits of user experience design Chapter 3: Create customer experience evangelists Chapter 4: Raise the profile of the customer Chapter 5: Get managerial support Chapter 6: Develop a proof of concept Chapter 7: Establish better working practices Chapter 8: Transform the organisational culture Chapter 9: A vision of a UX-focused company

44 review for User Experience Revolution (Smashing eBooks)

  1. 5 out of 5

    Li Jia Li

    A great book about UX. Even though it's targeted for digital services, you can also apply that in any organization. The book will tell you step by step process for UX Revolution in an organization. It would be pretty useful to read it when you are ready to start the UX Revolution of your own.

  2. 4 out of 5

    سارة محمد

    amazing book ,l love it

  3. 4 out of 5

    Regina McDonald Russian

  4. 4 out of 5

    Mahmood Zidan

  5. 5 out of 5

    Skye Hallberg

  6. 4 out of 5

    Villy Goutova

  7. 4 out of 5

    Roy Huiskes

  8. 5 out of 5

    Luke Jennings

  9. 4 out of 5

    Vatsal

  10. 4 out of 5

    Anatoliy Kravchuk

  11. 4 out of 5

    Olegs Belousovs

  12. 5 out of 5

    Steve

  13. 5 out of 5

    Cristina Chacon

  14. 5 out of 5

    Mads Nedergaard

  15. 5 out of 5

    Tyler Jefford

  16. 4 out of 5

    Lauren McCourt

  17. 5 out of 5

    Siebe Hiemstra

  18. 5 out of 5

    Jean-Francois Potvin

    Amazing content. Feels inspiring. Wish everyone in the digital industry would read. Think I'll personally read again a couple times a year to remember best practices and user experience principles.

  19. 4 out of 5

    Jill Martine

  20. 5 out of 5

    Scott

  21. 4 out of 5

    Ryber Torbjörn

  22. 4 out of 5

    Paul Gardiner

  23. 4 out of 5

    Thye Yen

  24. 4 out of 5

    Marta Teixeira

  25. 4 out of 5

    Milan

  26. 4 out of 5

    Mohammad Radwan

  27. 4 out of 5

    Alexander Koval

  28. 5 out of 5

    Amir Ryan

  29. 5 out of 5

    Peta

  30. 4 out of 5

    Jame Lynn

  31. 5 out of 5

    Andrew Dodson

  32. 4 out of 5

    Kindra Rondeau

  33. 5 out of 5

    Ashlee

  34. 4 out of 5

    Harald Rosberg

  35. 4 out of 5

    Lisa

  36. 4 out of 5

    Kyra

  37. 5 out of 5

    Herr_josuab81

  38. 5 out of 5

    Elmer

  39. 5 out of 5

    Svarti Loghin

  40. 5 out of 5

    Crystal Sundaramoorthy

  41. 4 out of 5

    Brian Duchek

  42. 4 out of 5

    Alex

  43. 4 out of 5

    M. Sulton Hasanuddin

  44. 4 out of 5

    Stbalanchine

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